The Complete Real Estate Business Management Platform
From lead generation to property registration, commission payouts to AI-powered customer service — manage your entire real estate ecosystem from one powerful platform.
Armor Infratech CRM is a comprehensive, all-in-one solution that streamlines every aspect of your real estate business — from managing projects and tracking leads to automating commissions and handling customer service with AI.
Role-based dashboards for Admins and Associates with real-time KPIs, sales analytics, and actionable insights.
Automated follow-ups, AI voice calls, intent extraction, rank promotions, and intelligent lead nurturing.
Progressive Web App with native app-like experience, pull-to-refresh, offline indicators, and bottom navigation for associates.
Complete project lifecycle management
Create and manage unlimited projects with descriptions, images, media galleries, location mapping, and launch/completion dates.
Track every unit — plots, villas, BHKs, shops, offices — with sizes (sqft/sqyd), pricing, floor plans, facing, and real-time availability status.
Visual sitemap tool with SVG coordinates, drag-and-drop unit placement, scale/opacity controls, and master plan overlays.
Embed project locations with latitude/longitude, address details, and interactive maps for client presentations.
Upload and organize images, videos, floor plans, and brochures for each project with featured media highlights.
Auto-generated public microsites for each project with SEO metadata, pricing visibility, floor plans, contact forms, and virtual tours.
Capture, nurture, and convert leads efficiently
Capture leads from microsites, referrals, walk-ins, social media, and ads. Auto-assign to associates based on rules.
Track leads through 7 stages: New → Contacted → Site Visit Scheduled → Completed → Negotiation → Closed Won/Lost.
Log calls, emails, meetings, site visits, follow-ups, notes, and tasks with scheduling, reminders, and completion tracking.
Geo-tagged check-in/check-out with timestamps, location validation, photos, documents, notes, and visit summaries.
Automated AI voice calls for stale leads with Hindi/English conversation, intent extraction, and automatic activity creation.
Post-call AI analysis extracts customer intents (site visit requests, follow-ups, pricing inquiries) and auto-creates action items.
End-to-end sales lifecycle automation
Full customer details, co-applicant and nominee info, sale price, booking amount, payment tracking with balance calculations.
Support full payment, construction-linked, possession-linked, and EMI plans with customizable milestone tracking.
Define and track payment milestones with amounts, due dates, payment methods, transaction references, and auto status updates.
Collect and verify customer KYC documents — Aadhaar, PAN, passport, driving license — with admin review workflows.
Auto-generate professional invoices, booking forms, and payment receipts for customers and internal records.
Track registration process with document checklists, fees (stamp duty, registration), office details, possession dates, and timelines.
In-house financing and EMI management
Create custom EMI schemes with interest rates, tenure options (12-60 months), processing fees, late penalties, and prepayment rules.
Complete application workflow — draft to disbursement — with applicant details, co-applicant info, income verification, and document upload.
Track individual EMI installments with principal/interest breakdown, due dates, paid amounts, payment methods, and transaction references.
Automatic overdue detection, late payment days calculation, penalty charges, bounce charges, and automated reminder notifications.
Define eligibility by age, income, employment type (salaried, self-employed, business) and required documents per scheme.
Dashboard views for total disbursements, collection rates, overdue amounts, and scheme-wise performance metrics.
Build and manage your sales force
Detailed profiles with contact info, bank details, RERA registration, KYC documents, profile images, and biography.
Configurable rank tiers with sales requirements (sq.yd targets), team promotion criteria, auto-promotion, and display customization.
Cash rewards, non-cash rewards (cars, tours, bikes, property), and lifetime royalty commissions for top performers.
Visual sponsor-tree with genealogy paths, levels, and multi-tier referral tracking for the entire network.
Multi-document KYC with AI-assisted verification (approved/flagged/pending), admin review workflows, and rejection reasons.
Personal branded microsites for each associate with unique slugs for lead capture and self-promotion.
Automated multi-level commission calculations
Define rules by project, unit type, associate rank, sale value, area range, and date validity with priority-based matching.
Automatic direct + upline (5 levels) commission calculation using percentage, per-sqft, per-sqyd, or fixed amount methods.
Commission status tracking — pending → approved → paid — with approver details, timestamps, and payment references.
Batch commission payouts with bank transfer, cheque, cash, or UPI options, transaction references, and status tracking.
Associates can raise commission disputes with reasons; admins resolve with documented resolutions and audit trails.
Export detailed commission reports with associate-wise, sale-wise, and period-wise breakdowns for accounting.
Intelligent automation across the platform
WebSocket-based AI voice agent with Hindi/English support, energy-based VAD, barge-in detection, and real-time call handling.
Centralized knowledge base feeding AI agents with project details, pricing, amenities, and company policies for accurate responses.
Scheduled automation identifies stale leads (7+ days inactive), categorizes as hot/warm/cold, and triggers appropriate follow-up actions.
Post-call AI analysis extracts customer intents, suggests lead stage changes, and creates activity records automatically.
Automated daily activity reminders via email with enriched lead details, due dates, and direct links to CRM.
System automatically evaluates associate sales performance against rank requirements and triggers promotions.
Documents, notifications, and content management
Centralized document storage for agreements, receipts, invoices, NOCs, sale deeds — with versioning, access control, and expiry tracking.
Send notifications via SMS, email, WhatsApp, and in-app channels with templates, scheduling, delivery tracking, and read receipts.
Collect, manage, and display customer testimonials on the website with approval workflows.
Create and maintain a searchable knowledge base for associates and AI agents with categorized articles and FAQs.
Track business expenses by category, associate, and project with receipt uploads and approval workflows.
Manage internal employees and external vendors with profiles, contact details, and assignment tracking.
Public-facing website and auto-generated microsites
Full-featured public website with hero sliders, popup banners, project listings, contact forms, and dynamic content management.
Auto-generated project pages with pricing, availability, floor plans, amenities, virtual tours, and embedded contact forms.
Personal branded pages for associates with unique URLs, profile info, and lead capture forms with referral tracking.
Built-in SEO tools with meta titles, descriptions, keywords, and Open Graph tags for optimal search engine visibility.
Create and manage promotional popups and hero slider banners with scheduling, frequency control, and CTA links.
Manage all website content — hero sections, about us, gallery, contact details — from a single admin interface.
Data-driven decisions with comprehensive analytics
Track sales trends over time with velocity charts, conversion rates, and period-over-period comparisons.
Visualize lead progression through pipeline stages with drop-off analysis and bottleneck identification.
AI-powered sales forecasting based on historical data, pipeline status, and seasonal trends.
Leaderboards showing top-performing associates by sales value, units sold, and commission earned.
Real-time inventory analytics showing available vs. booked units, project-wise breakdowns, and pricing analysis.
Track associate network expansion, team sizes, rank distributions, and recruitment trends over time.
Enterprise-grade security built into every layer
Admin and user roles with granular permissions for data access and operations.
Built-in RERA registration tracking, certificate management, and compliance verification.
Secure data storage with encrypted credentials, private file storage, and signed URLs.
Complete audit logging of all system activities for transparency and accountability.
Simple, transparent pricing with no hidden costs. All prices are exclusive of applicable GST (18%).
One-Time Deployment & Development
+ GST (18%)
Custom Voice AI for automated customer engagement
One-Time Setup
Monthly per DID
Monthly per DID
Azure Cloud with Enterprise-Grade Security
Enterprise-grade Azure infrastructure with 99.9% uptime SLA and auto-scaling.
Fully compliant with India's Digital Personal Data Protection (DPDP) Act, 2023.
Data encryption at rest & transit, role-based access control, and secure backups.
Regular updates, bug fixes, security patches, performance optimization, and support.
| Component | Type | Price | Notes |
|---|---|---|---|
CRM Deployment & Development | One-Time | ₹6,00,000 + GST | Complete platform setup |
AI Custom Model Training & Deployment | One-Time | ₹2,00,000 + GST | Custom voice AI model |
DID Number | Monthly | ₹1,250 + GST / DID | Min. 5 DIDs, quarterly advance billing |
AI Agent | Monthly | ₹2,500 + GST / DID | Min. 5 DIDs mandatory |
Yearly Maintenance & Hosting | Annual | ₹1,20,000 + GST | Azure Cloud, DPDP Act 2023 compliant |
All prices are exclusive of GST (18%). DID & AI Agent require minimum 5 DIDs with advance quarterly billing.
Powered by cutting-edge tools for reliability, speed, and scalability
React.js
Tailwind CSS
Real-Time WebSockets
Azure OpenAI
Azure Speech AI
PWA Support
REST APIs
Cloud Infrastructure
Deno Runtime
Advanced Analytics
Interactive Maps
Framer Motion
Join the next generation of real estate management with Armor Infratech CRM.
Customizable • Scalable • White-Label Ready